Tuesday, July 29, 2008

Crowbar Award Winners

Crowbar is an annual student award organised by the 4As of Singapore. It started out as a local competition, but has now become an international event with entries from as far as UK.
Click on the title of this post to read more about Crowbar and find out who is Billy, the kid in this photo.

This year, graduates from 95% The Ad Academy picked up 12 finalist awards!
The finalists are :
Anthony Limanjaya
Fajar Kurnia
Natasha Angeline Joie
Wilson Santoso

Janet and Shahnaz joined the finalists at the Award Presentation Dinner at Orchard Hotel in Singapore, last Friday. The event gets bigger and bigger every year (the food also got better!).

Congratulations! May this springboard you to higher heights in your advertising careers :)

Thursday, July 17, 2008

Zion Tan joins Saatchi!

Zion got the good news today : He will be starting work at Saatchi & Saatchi in August.
Wow, Saatchi & Saatchi! Well done, Zion! You really did a great job during your training here and this is a hard-earned success for you. May it be all the sweeter for your incredible effort.
A huge, hearty Congratulations to you :)

Hex shares her story

Find out how Hex got in to the big bad world of advertising. Click on the title of this post.

Thursday, July 10, 2008

Ad Agencies want Doctors, Lawyers and Bankers.

The best people in advertising are the ones with a rich variety of life experiences.

Ad agencies around the world are recruiting people from non-advertising backgrounds.

If you have a background in Business, Law, IT, Engineering, Psychology, Philosophy, Sociology, Journalism, Backpacking or even Fire-Eating, you may already have what it takes to get in to this incredibly exciting industry. Contact 95% to find out how.

Advertising is said to be:
"The most fun you can have with your clothes on".

Wednesday, July 09, 2008

David signs his letter from Lowe & Partners!

Meet David Lee, the first candidate to pass the assessment and join Hydrogen, the revolutionary training that comes with a guaranteed job. A passionate and self-driven young talent, David has just filled one of the Copywriter jobs. Here he is, collecting his job confirmation letter from Lowe & Partners.


David says:
It's just so surreal, Janet!
How do I feel? I always believe that I can do something with my career and I really want to go far in this business. This training represents a big step in what I believe in. When you showed me the letterhead, I actually got kinda lightheaded and everything seemed so uncanny, "Me? joining Lowe & Partners? Are you kidding me? Is this some Punk'd thingy going on?" and that's why I kinda forgot about what you told me to do with the assessment forms.

It took a while for everything to settle down and when I wasn't feeling so ecstatic after a couple of hours, I was like "WOW"...I'm actually joining one of the big boys in the industry soon...there are so many questions going on in my head now but I believe all these questions will be answered gradually as I go along this chosen path and I'm all set to go! Thank you, Janet...thanks for everything!"

David, you inspire us with your clear vision, calm confidence and decisive action.
Now buckle up, and get ready for one heck of a roller coaster ride! See you in the training!

Monday, July 07, 2008

I love advertising bcos...

It’s a Passion. An Obsession. An Addiction.
It’s also incredibly fulfilling. Here's what ad people say...

"It’s an on-going lesson in what people want and need. Their dreams and aspirations. What inspires them. What makes them laugh and cry, happy and sad, blissful and angry. What makes us different and the same and that, in the final analysis, we’re really all connected. I love staring at that blank sheet of paper knowing that what I put on it has the power to move people and change the world little by little."
Paul Lingan
Deputy Creative Director, TBWA-ISC.

"I love it because no two days are the same. Everyday demands the best from you, and there’s nothing like being surrounded by people who dream big, without limits. Advertising is an obsession!"
Jon Chew
Ex-journalist, now Copywriter, TBWA-ISC.

"I’m feeling great doing a job that I’m passionate about. And here’s d reason why : the notion of having a colourful answer for every problem. No black or white solution. That’s it!"
Faisal Ahmad
Ex-Engineer, now Copywriter at Spencer Azizul.

I love advertising because it’s the only job where you get to dig deep into so many different products, brands and people. Plus, nothing beats the satisfaction of showing off a great ad. I don’t think I could make people smile with a well-done financial report :)
Copywriter, CC+J Adhaus

For more, click on the title of this post.
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